Archive for May, 2010

The ABC’s of Hustling: How to Promote Your Project on a Budget

Monday, May 31st, 2010

Fast City lightsDIY Happy Hour  June 15th  6-8PM

At The Luggage Store, 509 Market Street @ 6th Street in SF.

Indie arts mavens Lisa Leong (Kearny Street Workshop) and Ellen Park (Center for Asian American Media) teach you the in’s + out’s of promoting on a dime.

REGISTER online! Registration also available at the door.

Luggage Store Annex

Stop Consuming & Start Creating: Podcasting Your Message

Monday, May 31st, 2010

DIY Happy Hour!

Tuesday, June 8, 6-8PM

At the Luggage Store, 1007 Market Street @ 6th Street in SF.

Join KUSF DJ’s Malcolm Cecil and Brian Chandler to learn how to craft and execute a podcast that doubles as a platform for your project.

REGISTER online!

How to Write a Press Release That Gets Read

Monday, May 31st, 2010

Info: 415-738-4975

At the Luggage Store, 1007 Market Street @ 6th Street.

Time: 6-8pm

6/1: HOW TO WRITE A PRESS-RELEASE THAT GETS READ: Writer, broadcaster and NYT correspondent, Chloe Veltman, dissects your writing and gives the straight scoop on what publishers are looking for in a press release.

‘All Access Pass’: How-To Workshops @ Luggage Store

Friday, May 28th, 2010

FOR IMMEDIATE RELEASE:

JUNE TUESDAY HAPPY HOUR WORKSHOP SERIES & “SHOUT-OUT” BENEFIT

Contact: Sunny Angulo, 415-738-4975

Join Independent Arts & Media and the Luggage Store Gallery for a series of five workshops that give you rockstar access to insider tips on how to improve your projects from conception to execution  and promotion.

All workshops will be held in the Luggage Store’s brand-new ground level storefront space on Market Street @ 6th Street.  Join us from 6-8pm for drinks and an epic brain dump!

6/1: HOW TO WRITE A PRESS-RELEASE THAT GETS READ: Writer, broadcaster and NYT correspondent, Chloe Veltman, dissects your writing and gives the straight scoop on what publishers are looking for in a press release.

6/8: STOP CONSUMING & START CREATING: PODCASTING YOUR MESSAGE: KUSF DJ’s Malcolm Cecil and Brian Chandler teach you how to craft and execute a podcast that doubles as a platform for your project.

6/15: THE ABC’s OF HUSTLING: HOW TO PROMOTE YOUR PROJECT ON A BUDGET: Indie arts mavens Lisa Leong (Kearny Street Workshop) and Ellen Park (Center for Asian American Media) teach you the in’s + out’s of promoting on a dime.

6/22: ACCOUNTING FOR DUMMIES: OPEN THE FINANCIAL TOOL KIT: In today’s economy, most non-profit workers are wearing every hat – including the accountant.  Get a free flashdrive with IndyArts’ “Magic Financial Tool Kit” and let Lila LaHood (SF Public Press) show you how easy it is to use.

6/29: PROMOTIONAL VID-BITS FOR BEGINNERS + SOFTWARE TUTORIAL: Filmmakers Sunny Angulo and Clarisa Roberts show you how to use online videos to promote your project – with a demo of Jaycut, a free online video editor that has all the web tools for creating your short.

6/30: FIRST ANNUAL INDYARTS SHOUT-OUT and FUNDRAISER! We’ve come a long way, baby! But we still need your continued support to keep this movement rolling.  Join us for a night of performance, bands and shout-outs by YOU at one of our favorite community venues, CounterPULSE.  Doors @ 6 PM

Journalism Innovations Opening Plenary on KQED

Friday, May 7th, 2010

On May 1, 2010, Independent Arts & Media, the NorCal Chapter of the Society for Professional Journalists, University of San Francisco and the G.W. Williams for Independent Journalism presented the third installment of Journalism Innovations.

The conference featured multiple panel discussions and workshops covering all forms of Journalism, including Citizen Journalism, Blogs, Hyper-Local and Legacy Journalism.

We are pleased that we were able to record our opening plenary, that set the stage for the conference.  The Plenary, which is described below, will air Saturday afternoon, May 7, 2010 at 2:30 p.m. on KQED 88.5
FM/San Francisco and KQEI 89.3 FM/Sacramento.

  • Plenary: “Fasten Your Seatbelts! New Journalism Takes Off” XAVIER HALL
    • Which new media models ARE working? In this opening session moderated by KQED-FM’S Scott Shafer and taped for future broadcast, panelists discuss some of the most promising new strategies behind the headlines, and the media policy issues that should be on every journalist’s radar. Hear how pioneering online news magazine Salon.com went from a debt-ridden outlet to one with healthy revenue – without turning to celebrity gossip or fashion. Concerned about the ability of journalism to maintain its civic function in the post-print era? Learn emerging and projected trends in the new media landscape based on findings from an innovative study commissioned by The Media Consortium. Panelists will also discuss coverage problems in the new media ecology related to race, diversity, and media policy – and what addressing these issues will mean for the future of the profession.
      • JOAN WALSH (Salon.com)
      • TRACY VAN SLYKE (Director The Media Consortium, author “Beyond the Echo Chamber”)
      • IVAN ROMAN (Executive Director, National Association of Hispanic Journalists)
      • DAVEY D (Hard Knock Radio, Southern Shift)
      • SCOTT SHAFER (KQED)

Award Winning Journalism on Newsdesk.org

Wednesday, May 5th, 2010

Newsdesk.org has received the Society of Professional Journalists Award for Excellence in Journalism for our multimedia series, “The Bay Area Toxic Tour: West Oakland.” This is a national award given by the SPJ’s Sigma Delta Chi Foundation, which this year received over 1,300 entries from some of the biggest names in the business.

Hats off to the incredible Newsdesk.org team of reporter Kwan Booth, legendary photographer/multimedia-guy Kim Komenich, and editor Josh Wilson.  Special thanks to all those who donated to this project which was crowd-funded via Spot.us. The awards ceremony is coming up in Las Vegas in October, where we will join other recipients, such as the Chicago Tribune, Huffington Post, Associated Press and ProPublica.

The goal of The Toxic Tour is to document the impacts of pollution on communities. This award is exciting not just because it recognizes our existing work. It also advances the cause of developing Toxic Tour reporting projects in other communities around the Bay Area and around the nation.

Check out the “Bay Area Toxic Tour: West Oakland,” to get a sense of what a monster this story is. We’ve barely scratched the surface, but are grateful for this award acknowledging our work.

If you value this award-winning coverage of local pollution and public health issues, consider making a tax-deductible donation to support Newsdesk.org’s public-service mission